Simonelli Group flies to Specialty Coffee Expo, Houston.

Discover all the latest from Nuova Simonelli, Victoria Arduino, and 3Temp at booth 1307

Simonelli Group—a leader in the professional coffee machine and grinder industry—will be at the Specialty Coffee Expo, booth 1307, to showcase the latest innovations from its brands: Nuova Simonelli, Victoria Arduino, and 3Temp, a well-known brand of high-performance, sustainable brewers with innovative technology and design.

Simonelli Group and the team from its U.S. branch, Simonelli Group USA, will be ready to welcome coffee professionals and present all the solutions designed to speed up workflow, ensure maximum consistency, and enhance performance and energy efficiency.

Nuova Simonelli, a world-renowned brand for its technologically advanced and easy-to-use professional espresso machines, is set to present at SCA Expo the NUOVA Aurelia and its innovative C-Automation technology able to connect the machine and grinder in a single system to ensure speed of preparation, high performance and ease of use for coffee extraction. C-Automation (Coffee-Automation) connects the machine and grinder, allowing them to share the same recipes via the portafilter. In addition, this technology, developed using Artificial Intelligence, analyses the flow of the dispensed coffee and automatically adjusts the grinder to ensure consistent results. C-Automation enables workflow speed to increase by up to 20% and guarantees beverage quality by limiting human error and reducing coffee waste during recipe setup. C-Automation also reduces staff training time and costs thanks to the system’s automatic features.

Victoria Arduino, Victoria Arduino, a leading Italian manufacturer of professional espresso machines with its distinctive design and high performance, awaits you at SCA Expo in stand 1307 to present to chains, baristas, roasters and coffee lovers new solution capable of opening up new business possibilities.

By visiting booth 1307, you’ll be able to discover the innovative technologies of the Black Eagle Maverick, Victoria Arduino’s top-of-the-line espresso machine.
Black Eagle Maverick combines high performance with sustainability, offering total control over temperature, brewing, and steam thanks to the T3 Genius, PBtech, and Advanced Steam-by-Wire technologies.

Next to the Black Eagle Maverick, the professional grinder Mythos helps achieve the best result in the cup. Specifically designed for the specialty coffee world, Mythos ensures consistent, high-quality grinding thanks to Clima Pro and Gravitech technologies, all housed in a distinctive and recognizable design.

Also on display at booth 1307 is the Eagle One, the innovative espresso machine that stands out for its design and technology. Its clean, contemporary lines invite customization, while the NEO engine ensures excellent performance and improved energy efficiency. Eagle One also incorporates the cutting-edge V.I.S. (Virtual Intelligent Scale) technology, a virtual scale powered by AI that ensures faster workflow and perfectly consistent dosing.

At SCA Expo, don’t miss Eagle Tempo, the professional coffee machine designed for cafés, restaurants, roasteries, chains, pastry shops, and bakeries. With a distinctive design and high production capacity, Eagle Tempo delivers excellent results in the cup while reducing energy consumption and waste.

Be sure to try the PureBrewCoffee, a filter coffee with a completely new aromatic profile, brewed with PureBrew+, the new single brewer by Victoria Arduino. PureBrew+ offers a unique beverage experience, blending premium quality with innovative extraction technology. Its flexibility allows you to brew not only coffee, but also tea and infusions without risk of cross-contamination. The display allows up to 12 personalized recipes to be set, ensuring speed, automation, and full customization of the desired result—up to 500 ml.

Among the products on display are also the new addition to the E1 Prima family: E1 Prima EXP. E1 Prima EXP is the single group that unleashes creativity and enhances every ingredient, creating countless recipes based on espresso, Pure Brew and milk thanks to high-performance technologies that are extremely easy to use. For this reason, it is dedicated to the curious, the explorers, the lovers of beauty, to all those who inhabit every territory of taste and dream of tomorrow’s trends today.

At SCA Houston, Simonelli Group offers a full coffee experience, also featuring the 3TEMP brand at their booth.
Developed in close collaboration with modern café owners, award-winning baristas, and quality-driven roasters, 3TEMP brewers have set a new standard. Featuring a patented, tankless brewing system, they use only fresh water for every brew — ensuring purity, precision, and consistency in every cup.
This not only preserves the water’s natural minerals and oxygen, but also ensures a cleaner, brighter cup — hot or cold. Nothing is left to chance. With no heaters running when the brewers aren’t brewing, energy use is optimized without compromising performance. You’ll be able to taste this firsthand with the 3Temp PULS and KOBRA brewers in action. Both are designed to give baristas total control over recipes, with precise temperature profiles and adjustable timings that make it easy to dial in the perfect extraction — whether you’re brewing a single cup or up to a full gallon.
What makes 3TEMP unique is the consistency across the entire system: all machines are built using the same core components and brewing logic. That means streamlined maintenance, simplified training, and repeatable results — regardless of who’s on shift.

3Temp products brew up to one gallon cold coffee too — not just cold brew, but truly high-end cold filter coffee that’s will be ready in just 20–25 minutes depending on your chosen profile. It’s quick, clean, and absolutely next level. 3Temp will also be previewing some exciting new brewing profiles we believe could reshape how filter coffee is used in cafés and hospitality going forward. If you’re thinking beyond the basics and looking to evolve your coffee offering, this is a stop you don’t want to miss.