The Specialty Coffee Association (SCA) has announced the second edition of the World of Coffee Asia trade show, set to take place in Jakarta, Indonesia, from May 15–17, 2025, at the Jakarta Convention Center (JCC). This landmark event, organized by Exporum Inc. and hosted by the Specialty Coffee Association of Indonesia (SCAI), marks a pivotal moment for the specialty coffee industry, bringing together professionals and enthusiasts from around the globe to one of the world’s most significant coffee-producing regions.
A Significant Step for Coffee in Asia
The decision to host the next World of Coffee Asia in Jakarta follows the resounding success of its debut in Busan, South Korea, in May 2024. The inaugural edition saw over 280 exhibitors and featured the prestigious World Barista Championship. With Indonesia’s prominent role in the global coffee supply chain, Jakarta provides an ideal setting to deepen engagement in the specialty coffee industry.
Yannis Apostolopoulos, CEO of the SCA, expressed enthusiasm about the upcoming event:
“Indonesia’s legacy as a coffee origin and its importance in the global market make Jakarta the perfect host for this next chapter in World of Coffee Asia. We’re committed to fostering connections, driving innovation, and advancing sustainability within the coffee industry while celebrating Indonesia’s rich coffee heritage.”
Indonesia: A Coffee Powerhouse
Ranked as the fourth-largest coffee producer globally, Indonesia’s coffee heritage is deeply rooted in regions like Sumatra, Java, and Sulawesi, known for their unique flavors and traditions. Coffee cultivation significantly contributes to Indonesia’s economy, supporting livelihoods and uniting diverse communities across the archipelago. Jakarta, as Indonesia’s bustling capital and cultural hub, is set to spotlight the nation’s coffee expertise on a global stage.
A Vibrant Event Lineup
World of Coffee Jakarta 2025 promises a dynamic experience for coffee professionals and enthusiasts alike. Key features include:
- Roaster Village: Showcasing innovative roasters from across Asia and beyond.
- Cupping Rooms: Offering opportunities to explore Indonesia’s finest coffee profiles.
- SCA Lecture Series: Insights from global industry leaders on trends, sustainability, and innovation.
- World Brewers Cup 2025: Highlighting the art of manual brewing in a thrilling competition.
Daryanto Witarsa, President of SCAI, emphasized the event’s significance:
“World of Coffee Jakarta 2025 represents a fusion of tradition and innovation, underscoring Indonesia’s unwavering commitment to coffee excellence. This event is more than a trade show; it’s a celebration of our coffee culture and its global impact.”
Building on Momentum
The debut of World of Coffee Asia in Busan set a high benchmark, combining trade exhibitions with the World Barista Championship and fostering cross-cultural exchange. Jakarta’s edition aims to build on this momentum, with additional support from sponsors and a robust platform for showcasing products, technology, and services.
Danny Shin, CEO of Exporum Inc., reflected on the event’s journey:
“Jakarta, with its vibrant coffee culture and strategic role in the Asian market, is the ideal location for World of Coffee Asia 2025. This event wouldn’t be possible without the dedication of our partners and the support of the global coffee community.”
Opportunities for Industry Players
World of Coffee Jakarta 2025 offers unparalleled opportunities for networking, brand showcasing, and knowledge sharing. Attendees can connect with roasters, baristas, producers, and entrepreneurs in one of Asia’s most dynamic coffee markets.
Exhibitors and attendees are encouraged to visit the official World of Coffee Asia website for updates, ticket registration, and detailed event information. Early bird tickets will be available starting February 3, 2025.
A Celebration of Coffee’s Future
World of Coffee Jakarta 2025 is not just an event but a celebration of coffee’s global journey, deeply rooted in Indonesia’s legacy. As the specialty coffee industry evolves, this event serves as a beacon for innovation, sustainability, and collaboration, solidifying Asia’s position in the global coffee landscape.
Stay updated by following @worldofcoffeeasia on Instagram and subscribing to the WOC Asia newsletter.
Mark your calendars for May 15–17, 2025, as Jakarta welcomes the world to a vibrant celebration of coffee culture and innovation!