Dubai – Qahwa World
DrinKit continues to stand out as one of the most inspiring success stories in the coffee sector, advancing its journey as Dubai’s first digital coffee shop concept. The company has announced the opening of its 10th branch in Emaar Creek Harbour, bringing its global network to 182 locations and positioning it among the fastest growing modern coffee chains.
Katerina Borodich, CEO of DrinKit in the UAE and the Middle East, stated that this opening ranks among the brand’s strongest launches to date. The branch began operations without any prior announcement, yet recorded 86 transactions on its first day, an early and positive indicator of strong performance from the outset.
This branch holds particular significance due to its location within a fully integrated residential community in Dubai Creek Harbour. It is also the largest DrinKit location in the UAE in terms of space. The choice reflects a strategic shift toward expansion in residential neighborhoods that rely on daily coffee consumption rather than focusing only on commercial or tourist areas.
Initial indicators point to strong performance in terms of average order value, reinforcing expectations for future growth at this location, which benefits from rising population density and a fast paced urban lifestyle.
This expansion also highlights the acceleration of DrinKit’s strategy in the Middle East, as the company continues its growth phase with plans to open additional branches across Dubai in the near future.
According to internal company data, Drinkit now operates 10 stores in Dubai, including four under the franchise model, reflecting its transition toward a scalable and replicable operating system.
This growth signals a broader shift in the Gulf coffee market, where brands are increasingly targeting residential communities to meet rising daily demand for coffee as part of modern lifestyles.
With 10 branches in Dubai and 182 worldwide, Drinkit continues to strengthen its presence in the UAE market as part of a wider expansion strategy.
