FC Bayern Celebrates 125th Anniversary with Pop-Up Café in Shanghai

To mark its 125th anniversary, FC Bayern Munich brought its celebrations to China with the opening of a temporary pop-up café in Shanghai from 27 February to 2 March. Located in the vibrant Jing’an District, the café offered visitors a unique experience that combined the club’s football heritage with the city’s dynamic coffee culture.

The space quickly became a gathering point for local Bayern fans, who were welcomed into a specially designed environment blending FC Bayern’s visual identity with elements of Shanghai’s urban lifestyle. Supporters were able to connect with one another, celebrate the club’s milestone, and enjoy various interactive activities arranged throughout the event.

The pop-up café also featured an exclusive retail area offering special 125th anniversary merchandise. Among the items available were a commemorative jersey, a limited-edition anniversary scarf, and a collectible set of postcards showcasing illustrations of global cityscapes. The atmosphere was enhanced with creative branding, wall art, music, and engaging displays, reinforcing the club’s presence in one of Asia’s most influential cities.

The initiative received an enthusiastic response from fans, highlighting FC Bayern’s continued global appeal and its ability to create memorable moments for supporters far beyond its home in Germany. The café in Shanghai served as a symbolic extension of the club’s ongoing commitment to engaging with its international fanbase, making the 125th anniversary celebration a truly global occasion.