Carolina Gutierrez: In Specialty Coffee, Hospitality Matters More Than Complexity
Author: Carolina Gutierrez Source: LinkedIn Date: May 20, 2026 Executive Summary: The best coffee experiences are built on hospitality, connection, simplicity, and humility, not on ego. Consumers rarely build loyalty to a brand simply because they were educated. They return because of how the experience made them feel. People remember experiences far more emotionally than</p>
