A Conversation with Emirati Coffee Expert, Mohammed Al Ameeri

A Conversation with Emirati Coffee Expert, Mohammed Al Ameeri

As we embark on our conversations in the year 2024, we delve into the experiences of one of the pioneers in the coffee industry in the UAE. We explore his journey and review his expertise, considering him as one of the prominent figures in the Emirati coffee scene,UAE champion in 2021 and the first Emirati Aeropress champion. From his humble beginnings to groundbreaking achievements, Mohammed Al Ameeri shares his insights on his journey, passion, and the transformative power of coffee culture in the United Arab Emirates.

Can you tell us a bit about yourself and how you ventured into the world of barista competitions?”

Mohammed recounts his initiation into crafting coffee at home due to a lack of quality brews. His journey began in 2017, winning third place in the UAE Barista Championship, an eye-opener to the scarcity of locals in the field. Determined to change this, he embarked on a mission to introduce and nurture coffee preparation skills among Emiratis.

“Winning the AeroPress Championship as the first Emirati was a significant achievement. Can you describe the emotions and thoughts when you became the first Emirati to win?”

Mohammed expresses pride in breaking barriers, proving that Emiratis can compete and win. Simultaneously, he felt a profound responsibility to share his experience, molding future champions and fostering a coffee culture among his compatriots.

“How did winning the championship affect your career and personal life?”

The victory boosted Mohammed’s self-confidence, transforming him into a trusted coffee consultant. Post-win, he initiated training courses, workshops, and collaborations with government entities, all aimed at spreading and enhancing coffee culture among Arabs and Emiratis.

“Your Instagram posts highlighted enjoyable moments and fantastic partnerships in 2023. Can you elaborate on these collaborations?”

Mohammed dives into several partnerships, notably with “Coffee Desk,” becoming the first Emirati ambassador for AeroPress. His collaborations extend to various local companies, focusing on mutual cooperation and support.

“In your perspective, how important is it to connect with fellow Emirati coffee experts, whom you describe as ‘remarkable’? How has belonging to the coffee community impacted your journey?”

Mohammed emphasizes the significance of sharing experiences, building trust, and forming friendships with accomplished individuals. The robust Emirati coffee community accelerates coffee market development in the UAE.

“Joining the Brewers Cup and securing the fifth position among the UAE’s top coffee experts is an impressive feat. What challenges did you face during the competition, and how did you overcome them?”

He details the time and resource challenges, balancing competition preparation with studies and work. Despite limited resources, Mohammed’s coffee expertise prevailed, turning the experience into a proud accomplishment and a testament to resilience.

“How did participating in the Brewers Cup contribute to your growth as a coffee artisan?”

The competition expanded Mohammed’s knowledge and awareness, motivating him to pursue continuous learning and self-improvement in the dynamic world of coffee.

“You mentioned no longer competing to win in AeroPress but to enjoy the event and support your colleagues. Can you clarify the shift in your approach and mindset toward competitions?”

Mohammed decided to make way for others, allowing fellow Emiratis to participate and win, given the limited slots for each nationality. Competitions served as a platform for development and experience, and now, Mohammed focuses on imparting knowledge and exploring new avenues.

“How vital is supporting the barista community and uplifting it for you?”

Supporting baristas is a means to elevate the UAE’s coffee community, a pivotal goal for Mohammed. In 2023, he successfully reached a vast audience, contributing to the awareness and appreciation of specialty coffee.

“What ignited your passion for coffee, and how has it evolved over the years?”

Mohammed’s passion stems from the uniqueness and constant evolution of coffee. Changes in coffee trends over the years intensified his desire to experiment with various brews, embracing each experience wholeheartedly.

“For aspiring coffee professionals, especially those contemplating entering competitions, what advice would you offer based on your experiences?”

Mohammed’s advice is simple yet profound: “Keep learning, stay humble, and share your knowledge.”

“How crucial is continuous learning and staying updated on the latest coffee trends for a barista’s career?”

Continuous learning and ongoing experimentation are paramount in the ever-changing world of coffee, ensuring a barista stays ahead of dramatic industry shifts.

“What are your goals and future aspirations as a barista?”

Currently, Mohammed dedicates himself to educating baristas and fostering a correct coffee culture within the community. His focus revolves around offering advanced training for baristas and general courses for coffee enthusiasts.

“Are there any upcoming projects or competitions you’re looking forward to?”

Mohammed’s primary focus this year revolves around the Brewers Cup Championship. He plans to fully immerse himself, assembling a professional team and coach to compete at the highest level.

“Is there anything else you’d like to share about your journey, the barista community, or coffee culture in the UAE?”

In Mohammed’s view, the coffee market in the UAE stands among the strongest globally, diverse and dynamic. He hopes local cafes prioritize selecting local products meticulously, enhancing their quality, and supporting the thriving Emirati coffee market.

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This Privacy Policy applies only to our online activities and is valid for visitors to our website with regards to the information that they shared and/or collect in qahwaworld. This policy is not applicable to any information collected offline or via channels other than this website. Our Privacy Policy was created with the help of the Free Privacy Policy Generator. Consent By using our website, you hereby consent to our Privacy Policy and agree to its terms. Information we collect The personal information that you are asked to provide, and the reasons why you are asked to provide it, will be made clear to you at the point we ask you to provide your personal information. If you contact us directly, we may receive additional information about you such as your name, email address, phone number, the contents of the message and/or attachments you may send us, and any other information you may choose to provide. When you register for an Account, we may ask for your contact information, including items such as name, company name, address, email address, and telephone number. How we use your information We use the information we collect in various ways, including to: Provide, operate, and maintain our website Improve, personalize, and expand our website Understand and analyze how you use our website Develop new products, services, features, and functionality Communicate with you, either directly or through one of our partners, including for customer service, to provide you with updates and other information relating to the website, and for marketing and promotional purposes Send you emails Find and prevent fraud Log Files qahwaworld follows a standard procedure of using log files. These files log visitors when they visit websites. All hosting companies do this and a part of hosting services' analytics. The information collected by log files include internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks. These are not linked to any information that is personally identifiable. The purpose of the information is for analyzing trends, administering the site, tracking users' movement on the website, and gathering demographic information. Cookies and Web Beacons Like any other website, qahwaworld uses 'cookies'. These cookies are used to store information including visitors' preferences, and the pages on the website that the visitor accessed or visited. The information is used to optimize the users' experience by customizing our web page content based on visitors' browser type and/or other information. For more general information on cookies, please read the Cookies article on Generate Privacy Policy website. 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Third-party ad servers or ad networks uses technologies like cookies, JavaScript, or Web Beacons that are used in their respective advertisements and links that appear on qahwaworld, which are sent directly to users' browser. They automatically receive your IP address when this occurs. These technologies are used to measure the effectiveness of their advertising campaigns and/or to personalize the advertising content that you see on websites that you visit. Note that qahwaworld has no access to or control over these cookies that are used by third-party advertisers. Third Party Privacy Policies qahwaworld's Privacy Policy does not apply to other advertisers or websites. Thus, we are advising you to consult the respective Privacy Policies of these third-party ad servers for more detailed information. It may include their practices and instructions about how to opt-out of certain options. You can choose to disable cookies through your individual browser options. To know more detailed information about cookie management with specific web browsers, it can be found at the browsers' respective websites. CCPA Privacy Rights (Do Not Sell My Personal Information) Under the CCPA, among other rights, California consumers have the right to: Request that a business that collects a consumer's personal data disclose the categories and specific pieces of personal data that a business has collected about consumers. Request that a business delete any personal data about the consumer that a business has collected. Request that a business that sells a consumer's personal data, not sell the consumer's personal data. If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us. GDPR Data Protection Rights We would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following: The right to access – You have the right to request copies of your personal data. We may charge you a small fee for this service. The right to rectification – You have the right to request that we correct any information you believe is inaccurate. You also have the right to request that we complete the information you believe is incomplete. The right to erasure – You have the right to request that we erase your personal data, under certain conditions. The right to restrict processing – You have the right to request that we restrict the processing of your personal data, under certain conditions. The right to object to processing – You have the right to object to our processing of your personal data, under certain conditions. The right to data portability – You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions. If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us. Children's Information Another part of our priority is adding protection for children while using the internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their online activity. qahwaworld does not knowingly collect any Personal Identifiable Information from children under the age of 13. If you think that your child provided this kind of information on our website, we strongly encourage you to contact us immediately and we will do our best efforts to promptly remove such information from our records.[:]
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