Moscow – Qahwa World

Data from the “Check Index” analytical center of the OFD Platform show significant changes in coffee consumption patterns in Russia during 2024–2026, driven by sustained price increases across all major categories.

In 2025, prices rose across the entire market. The average price of instant coffee reached 482 rubles (+22% year-on-year), roasted beans 1,223 rubles (+40%), ground coffee 541 rubles (+29%), capsules 710 rubles (+15%), and drip-pack coffee 354 rubles (+16%).

At the same time, purchase volumes declined in most segments. Consumption of roasted beans fell by 21%, ground coffee by 11%, capsules by 13%, and instant coffee by 10%. The only category to show growth was drip-pack coffee, where purchases increased by 37% in 2025.

The data attributed this growth to the relatively lower price of drip packs compared with other formats, as well as ease of preparation, which led to partial substitution from ground coffee and capsules. The segment also showed higher adoption among younger consumers, including Generation Z.

In the first quarter of 2026, prices continued to rise. Instant coffee averaged 527 rubles (+7%), roasted beans 1,330 rubles (+10%), ground coffee 618 rubles (+15%), capsules 737 rubles (+5%), and drip-pack coffee 422 rubles (+10%).

Demand trends during the same period were mixed. Purchases of instant coffee increased by 4%, while roasted beans declined by 2%, ground coffee by 13%, capsules by 7%, and drip-pack coffee by 13%.

In the café segment, Russians purchased around 10.3 million cups of coffee per month. The average number of items per receipt was 3.1, with coffee and beverages accounting for 72% of total purchases.

The average price per cup in cafés rose to 289 rubles in Q1 2026. After a 19% increase in 2025, coffee sales in the food service sector declined by 4% at the beginning of 2026.

Overall, the data indicates a gradual restructuring of Russia’s coffee market, as rising prices continue to reshape consumption patterns and shift demand across different product categories.